{"id":13384,"date":"2026-02-03T18:02:57","date_gmt":"2026-02-03T17:02:57","guid":{"rendered":"https:\/\/cloudengagepro.com\/salesforce-marketing-automation-expertises\/"},"modified":"2026-02-10T15:07:38","modified_gmt":"2026-02-10T14:07:38","slug":"salesforce-marketing-automation-expertises","status":"publish","type":"page","link":"https:\/\/cloudengagepro.com\/fr\/salesforce-marketing-automation-expertises\/","title":{"rendered":"Salesforce Marketing Automation Expertises"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"13384\" class=\"elementor elementor-13384 elementor-12652\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-28b5b9c1 e-con-full e-flex e-con e-parent\" data-id=\"28b5b9c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-942cfad e-con-full e-flex e-con e-child\" data-id=\"942cfad\" data-element_type=\"container\" 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e-con-boxed e-con e-parent\" data-id=\"2937bc4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5becc63 elementor-widget elementor-widget-heading\" data-id=\"5becc63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Salesforce Expertises<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-acf2379 e-flex e-con-boxed e-con e-parent\" data-id=\"acf2379\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b60e7c elementor-widget elementor-widget-text-editor\" data-id=\"5b60e7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>CloudEngagePro<\/strong> s\u2019articule autour de domaines d\u2019expertise clairement d\u00e9finis au sein du <strong>marketing automation pilot\u00e9 par Salesforce<\/strong>. Chaque domaine repr\u00e9sente un champ de connaissance coh\u00e9rent dans lequel strat\u00e9gie, technologie et ex\u00e9cution op\u00e9rationnelle se renforcent mutuellement. Cette vue d\u2019ensemble donne acc\u00e8s \u00e0 des analyses approfondies par expertise, avec un focus sur les environnements enterprise o\u00f9 <strong>la scalabilit\u00e9, la gouvernance et la prise de d\u00e9cision data-driven<\/strong> occupent une place centrale. Ces expertises s\u2019adressent aux organisations qui ne consid\u00e8rent pas le marketing automation comme un levier tactique isol\u00e9, mais comme <strong>un pilier structurel<\/strong> de leur organisation commerciale.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-caed16a elementor-widget__width-inherit elementor-widget elementor-widget-global elementor-global-14185 elementor-widget-text-editor\" data-id=\"caed16a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><em>Cadre de r\u00e9f\u00e9rence : documentation de la plateforme Salesforce, pratiques d\u2019analytics \u00e0 l\u2019\u00e9chelle enterprise, analyses sectorielles et exp\u00e9rience terrain en environnements B2B complexes.<\/em><\/p><p><em>Focus : utilisation strat\u00e9gique du marketing automation, de la gouvernance des donn\u00e9es et de la prise de d\u00e9cision scalable au sein d\u2019organisations enterprise.<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6af0758 e-grid e-con-boxed e-con e-parent\" data-id=\"6af0758\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<a class=\"elementor-element elementor-element-7753cb6 e-con-full e-flex e-con e-child\" data-id=\"7753cb6\" data-element_type=\"container\" data-e-type=\"container\" id=\"home\" href=\"https:\/\/cloudengagepro.com\/fr\/expertise-salesforce-account-engagement\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9204b4e elementor-widget elementor-widget-heading\" data-id=\"9204b4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Account Engagement<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d2a942 elementor-widget elementor-widget-image\" data-id=\"4d2a942\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/expertise-salesforce-account-engagement-b2b-enterprise-cloudengagepro-1024x683.png\" class=\"attachment-large size-large wp-image-13472\" alt=\"Expertise Salesforce Account Engagement pour le marketing B2B enterprise\" srcset=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/expertise-salesforce-account-engagement-b2b-enterprise-cloudengagepro-1024x683.png 1024w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/expertise-salesforce-account-engagement-b2b-enterprise-cloudengagepro-300x200.png 300w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/expertise-salesforce-account-engagement-b2b-enterprise-cloudengagepro-768x512.png 768w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/expertise-salesforce-account-engagement-b2b-enterprise-cloudengagepro.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad26ac3 elementor-widget elementor-widget-text-editor\" data-id=\"ad26ac3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Mise en \u0153uvre strat\u00e9gique et op\u00e9rationnelle de Salesforce Account Engagement au sein d\u2019organisations B2B complexes, avec un accent sur les mod\u00e8les de cycle de vie, le lead management et la gouvernance.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-f9a5962 e-con-full e-flex e-con e-child\" data-id=\"f9a5962\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/cloudengagepro.com\/fr\/marketing-automation-entreprise\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89e4b49 elementor-widget elementor-widget-heading\" data-id=\"89e4b49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Marketing Automation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3c8c98 elementor-widget elementor-widget-image\" data-id=\"b3c8c98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/marketing-automation-enterprise-expertise-cloudengagepro-fr-1024x683.png\" class=\"attachment-large size-large wp-image-13452\" alt=\"Expertise en marketing automation pour les organisations enterprise, ax\u00e9e sur les processus, les donn\u00e9es et la gouvernance.\" srcset=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/marketing-automation-enterprise-expertise-cloudengagepro-fr-1024x683.png 1024w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/marketing-automation-enterprise-expertise-cloudengagepro-fr-300x200.png 300w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/marketing-automation-enterprise-expertise-cloudengagepro-fr-768x512.png 768w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/marketing-automation-enterprise-expertise-cloudengagepro-fr.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-793f588 elementor-widget elementor-widget-text-editor\" data-id=\"793f588\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Conception et d\u00e9ploiement structur\u00e9 du marketing automation comme socle coh\u00e9rent de processus, de donn\u00e9es et d\u2019outils au sein d\u2019environnements enterprise.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-32791cc e-con-full e-flex e-con e-child\" data-id=\"32791cc\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/cloudengagepro.com\/fr\/data-analytics-expertise\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ef01b3e elementor-widget elementor-widget-heading\" data-id=\"ef01b3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Data &amp; Analytics<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28e053e elementor-widget elementor-widget-image\" data-id=\"28e053e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/data-analytics-expertise-enterprise-cloudengagepro-fr-1024x683.png\" class=\"attachment-large size-large wp-image-13422\" alt=\"Expertise Data &amp; Analytics pour la prise de d\u00e9cision bas\u00e9e sur les donn\u00e9es dans des environnements de marketing automation enterprise\" srcset=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/data-analytics-expertise-enterprise-cloudengagepro-fr-1024x683.png 1024w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/data-analytics-expertise-enterprise-cloudengagepro-fr-300x200.png 300w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/data-analytics-expertise-enterprise-cloudengagepro-fr-768x512.png 768w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/data-analytics-expertise-enterprise-cloudengagepro-fr.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af4b2ad elementor-widget elementor-widget-text-editor\" data-id=\"af4b2ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Qualit\u00e9 des donn\u00e9es, analytics et marketing intelligence comme fondement d\u2019une prise de d\u00e9cision \u00e9tay\u00e9e et de performances pr\u00e9visibles en marketing automation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-61daf76 e-con-full e-flex e-con e-child\" data-id=\"61daf76\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/cloudengagepro.com\/fr\/integration-technologie-marketing-automation\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c7d10fb elementor-widget elementor-widget-heading\" data-id=\"c7d10fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Int\u00e9gration Technologie<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d43317 elementor-widget elementor-widget-image\" data-id=\"1d43317\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/integration-technologie-marketing-automation-enterprise-cloudengagepro-1024x683.png\" class=\"attachment-large size-large wp-image-13433\" alt=\"Expertise en int\u00e9gration et technologie pour le marketing automation en environnement enterprise\" srcset=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/integration-technologie-marketing-automation-enterprise-cloudengagepro-1024x683.png 1024w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/integration-technologie-marketing-automation-enterprise-cloudengagepro-300x200.png 300w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/integration-technologie-marketing-automation-enterprise-cloudengagepro-768x512.png 768w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/integration-technologie-marketing-automation-enterprise-cloudengagepro.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34082fd elementor-widget elementor-widget-text-editor\" data-id=\"34082fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Architecture technique et int\u00e9grations entre plateformes marketing, CRM et syst\u00e8mes de donn\u00e9es comme fondement d\u2019un marketing automation scalable.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-0ea2add e-con-full e-flex e-con e-child\" data-id=\"0ea2add\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/cloudengagepro.com\/fr\/optimisation-campagnes-marketing\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77313d5 elementor-widget elementor-widget-heading\" data-id=\"77313d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pilotage des parcours<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3bc7d08 elementor-widget elementor-widget-image\" data-id=\"3bc7d08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/optimisation-campagnes-enterprise-marketing-automation-cloudengagepro-1024x683.png\" class=\"attachment-large size-large wp-image-13406\" alt=\"Optimisation des campagnes marketing en environnement enterprise avec automatisation, donn\u00e9es et performance mesurable.\" srcset=\"https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/optimisation-campagnes-enterprise-marketing-automation-cloudengagepro-1024x683.png 1024w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/optimisation-campagnes-enterprise-marketing-automation-cloudengagepro-300x200.png 300w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/optimisation-campagnes-enterprise-marketing-automation-cloudengagepro-768x512.png 768w, https:\/\/cloudengagepro.com\/wp-content\/uploads\/2026\/02\/optimisation-campagnes-enterprise-marketing-automation-cloudengagepro.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aea3b3c elementor-widget elementor-widget-text-editor\" data-id=\"aea3b3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pilotage et optimisation des parcours clients B2B sur la base des donn\u00e9es, des comportements et de la performance, afin de maximiser l\u2019impact des campagnes dans des environnements de marketing automation enterprise.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a525d12 e-flex e-con-boxed e-con e-parent\" data-id=\"a525d12\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e9e3685 elementor-widget elementor-widget-heading\" data-id=\"e9e3685\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Contenu approfondi par domaine d\u2019expertise<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96b0a03 elementor-widget elementor-widget-text-editor\" data-id=\"96b0a03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Chaque domaine d\u2019expertise comprend des articles de fond qui analysent en profondeur les choix strat\u00e9giques, les pr\u00e9requis techniques et les meilleures pratiques op\u00e9rationnelles.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0f231f8 e-con-full e-flex e-con e-child\" data-id=\"0f231f8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ded384 elementor-widget elementor-widget-heading\" data-id=\"1ded384\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sources externes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dbe8bc elementor-widget elementor-widget-text-editor\" data-id=\"9dbe8bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Salesforce.com<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31fc86a elementor-widget elementor-widget-html\" data-id=\"31fc86a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"overflow:hidden; background:#f0f4f8; padding:10px 0;\">\n  <marquee behavior=\"scroll\" direction=\"left\" scrollamount=\"5\" onmouseover=\"this.stop();\" onmouseout=\"this.start();\" style=\"font-size:16px; color:#003366;\">\n  \ud83d\udd39 5 <a href=\"https:\/\/www.salesforceblog.com\" target=\"_blank\">Conseils pour une meilleure maturation des prospects dans Salesforce<\/a> \ud83d\udd39 \n <a href=\"https:\/\/www.martech.org\" target=\"_blank\">MarTech : Nouveaux outils d'IA pour le marketing B2B<\/a> \ud83d\udd39 \n <a href=\"https:\/\/www.cmswire.com\" target=\"_blank\">Salesforce annonce l'expansion de Account Engagement<\/a> \ud83d\udd39 \n <a href=\"https:\/\/www.saasworthy.com\/blog\" target=\"_blank\">Meilleures pratiques : automatisation de l'e-mail dans l'entreprise<\/a>\n  <\/marquee>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03ea47d elementor-widget elementor-widget-text-editor\" data-id=\"03ea47d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Hubspot &#8211; Inbound Marketing &amp; Sales<\/h4>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8aab59f elementor-widget elementor-widget-html\" data-id=\"8aab59f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"overflow:hidden; background:#eaf6ff; padding:10px 0;\">\r\n  <marquee behavior=\"scroll\" direction=\"left\" scrollamount=\"6\" onmouseover=\"this.stop();\" onmouseout=\"this.start();\" style=\"font-size:16px; color:#0055aa;\">\r\n    \ud83d\udce2 <a href=\"https:\/\/rsshub.app\/hubspot\/blog\/marketing\" target=\"_blank\">HubSpot: Waarom workflows mislukken zonder triggers<\/a> &nbsp;&nbsp; \ud83d\udce2 \r\n    <a href=\"https:\/\/techcrunch.com\/category\/startups\/\" target=\"_blank\">TechCrunch: AI-marketing bij start-ups booming<\/a> &nbsp;&nbsp; \ud83d\udce2 \r\n    <a href=\"https:\/\/www.marketingweek.com\" target=\"_blank\">MarketingWeek: CMOs investeren meer in automation<\/a>\r\n  <\/marquee>\r\n<\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30949be8 e-flex e-con-boxed e-con e-parent\" data-id=\"30949be8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-362d19e1 elementor-widget elementor-widget-html\" data-id=\"362d19e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div 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